Event
IAB and IAB Tech Lab in Cannes
June 16 - June 20, 2025
Sold Out

We’re excited to support our members and industry partners during the Cannes Lions Festival of Creativity 2025. Join us to network, discover the latest innovations and discuss inspiring topics. We look forward to connecting with you in Cannes!

IAB and IAB Tech Lab Executives in Cannes

Please reach out to discuss your Cannes initiatives or if you would like to have an IAB or IAB Tech Lab executive participate in your panels/sessions as moderator or speaker.

David Cohen Headshot

Blue Themed Waves Image

David Cohen

Chief Executive Officer
IAB

Anthony Katsur Headshot

Blue Themed Waves Image

Anthony Katsur

Chief Executive Officer
IAB Tech Lab

Sheryl Goldstein Headshot

Blue Themed Waves Image

Sheryl Goldstein

EVP, Chief Industry Growth Officer
IAB

Carryl Pierre-Drews Headshot

Blue Themed Waves Image

Carryl Pierre-Drews

EVP, Chief Marketing Officer
IAB

Collin Colburn h Headshot

Blue Themed Waves Image

Collin Colburn

VP, Commerce & Retail Media
IAB


While In Cannes

We are excited to meet with our members and participate in partner panel discussions on the issues most impacting the industry.

Monday | June 16, 2025

The New Brand Code: Disrupting the Status Quo.

Carryl Pierre-Drews
1:00 PM – 2:00 PM
Chief Suite 67 Bd de la Croisette

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Roundtable: The Invisible Friction in CTV Buying Today

David Cohen
2:00 PM – 3:00 PM
Spectrum Reach Suite at Apt 57, 57 Blvd De La Croisette,

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Google
IAB
4A’s
WFA
Google’s Welcome to Cannes Reception

5:00 PM – 7:00 PM
The Google Beach, Boulevard de la Croisette, Cannes

By Invitation Only


Tuesday | June 17, 2025

Closing the Loop: How Agencies Can Drive Revenue by Getting Closer to the Sale

Collin Colburn
8:00 AM – 9:30 AM
Infillion Garden at the Mondrian Cannes

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First Movers Club: Consumer Privacy

Anthony Katsur
9:00 AM

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Geopolitics Fireside Chat

Anthony Katsur
12:00 PM

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Curation Over Caution: Unlocking Campaign Performance in News

Anthony Katsur
2:45 PM – 3:15 PM

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Retail Media Changemakers Experience

Collin Colburn
5:00 PM – 10:00 PM
Antibes, France

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Wednesday | June 18, 2025

VIP In-Store Media Measurement Breakfast

Collin Colburn
9:00 AM – 11:00 AM
Antibes, France

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Guiding AI with Humanity: The Decisions Ad Leaders Need To Make To Turn An “Existential Threat” Into Positive Change

David Cohen
12:30 PM
Infillion Garden at the Mondrian Cannes

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Kroger
Barrows
Kroger & Barrows VIP lunch with Chef Fabio Viviani: Immersive Media in the Aisles

Collin Colburn
1:30 PM – 2:30 PM
Kroger Salon, KPM Private Suite, Boulevard de la Croisette & Square Merimiee

Creative Intelligence: Where Culture, Tech, and Media Collide

Carryl Pierre-Drews
4:30 PM – 5:00 PM
MediaLink Beach, Cannes

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From Ads to Answers: How AI will reshape advertising in the next 18 months

Sheryl Goldstein
4:30 PM – 6:00 PM
Ogury Suite, Boulevard de la Croisette

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Who We Are

The Interactive Advertising Bureau (IAB) empowers the media and marketing industries to thrive in the digital economy. Our membership comprises more than 700 leading media companies, brands, agencies, and the technology firms responsible for selling, delivering, and optimizing digital ad marketing campaigns.

Let’s Meet in Cannes!

We look forward to meeting and networking with our members.